Free 30-minute strategy call

    Find out why your website isn't bringing in customers, and exactly what to fix.

    A free call with Tan. We review your site, your Google presence and your lead flow live, and you leave with a written plan, whether you hire us or not.

    • 100% free
    • 1-on-1 with Tan
    • Written action plan
    Tan Husnani, founder of Tan & Fam

    Tan Husnani

    Founder. Takes every strategy call himself.

    Trusted by businesses like

    • Lucas Elite Dental
    • Plus Materials
    • Plus Recycling Network
    • Aligned Health
    Websites launched
    7
    Corporate marketing & product
    14 yrs
    Every call is with Tan
    1-on-1

    What we review on the call

    Find out what's costing you customers, and exactly what to do next.

    Where you're leaking leads

    Slow pages, buried forms, missing calls to action, and tracking that can't tell you which visitor turned into a customer.

    Where you're invisible

    Pages Google hasn't indexed, a Google Business Profile that's half done, and whether AI search tools like ChatGPT mention you at all.

    Your 90-day plan

    What to fix first, what it should cost, and which parts you can do yourself. Written down, yours to keep.

    Do you actually own your website, your Google account and your ad data, or does your agency?

    • How many people visited your site last month and left without calling?
    • Do you know which of your leads came from Google, and which were fake?
    • Is your ad budget being spent on people who could never become customers?

    “One practice I took over had an agency holding every account. Midway through the handover, they revoked the owner's own admin access. That should never be possible.”

    Tan Husnani, founder

    How we work

    Four things every website that brings in customers gets right.

    1. Get found

      Every page indexed, a complete Google Business Profile, and content AI search can read.

    2. Get trusted

      A fast site that looks the part, with real proof in the places visitors look.

    3. Get the call

      One clear action on every page, and tracking that shows what produced it.

    4. Own it

      Your domain, your accounts, your data. If we part ways, everything stays with you.

    Case studies

    Real results, with the numbers.

    Lucas Elite Dental. Dental practice in Lucas, Texas. New site live in 6 weeks.

    We took a dental practice's marketing back from its agency. Organic Google clicks went up 7x.

    The new Lucas Elite Dental website homepage

    Before

    • 18 of 48 pages weren't indexed by Google
    • Ads spending $65 a day on a $33 budget, showing to people 25+ minutes away
    • The agency held every account, then revoked the owner's admin access
    • 30–40% of form leads were fake

    After

    • New site on fast infrastructure the practice owns, SEO kept intact
    • Calls, forms and bookings tracked as conversions
    • Google Ads rebuilt: 10-mile radius, 263 negative keywords
    • Google Business Profile optimized to 97%
    Organic Google clicks
    from 41to293
    Search impressions
    from 3,899to15,651
    Pages indexed by Google
    from 30to61
    Branded search clicks
    from 20to125

    Google Search Console. The 90 days before handover (Feb–Apr 2026) vs. the most recent 90 days.

    “Tan didn't just redesign our website, he took over our entire digital operation from an agency that had let things slip for years, and rebuilt it from the ground up. We finally have a system that actually works for the practice, not just one that looks good.”

    Ronnie H., Lucas Elite Dental

    Plus Materials. Paper and polymer materials supplier. Full website rebuild.

    A 10-year-old website that brought in zero inquiries, rebuilt into one that sends every lead straight to the owner.

    The new Plus Materials website homepage

    Before

    • Built over a decade ago and never updated
    • No inquiry forms, so no leads from the website
    • Broken links and pages Google wasn't indexing
    • Barely any products listed

    After

    • Proper product and service pages
    • Inquiry forms that email every lead to the business
    • WhatsApp button, shown or hidden by the visitor's country
    • Every link working, privacy policy and terms in place

    “Tan & Fam Inc. redesigned our website with a more professional, modern look while strengthening our search engine optimization to improve visibility. They also added a comprehensive product catalogue and implemented a seamless inquiry form, making it easier for customers to explore our offerings and for new partners to get in touch.”

    Ali A., Plus Materials

    Tickets4Fans. My own product: a fan-to-fan ticket marketplace for Toronto sports.

    A Raptors fan asked ChatGPT where to find good seats. It sent her to Tickets4Fans.

    ChatGPT

    Where can I find 4 reasonably priced tickets for Raptors home games that have a good view

    1. Tickets 4 Fans — Best for direct fan-to-fan deals

    No buyer fees. Sellers are verified season seat holders, and you can contact them directly. I found several listings offering four adjacent seats.

    Actual listings for four seats together, Section 313, Row 3:

    Home gameTotal for 4
    Nov 9 – Memphis Grizzlies$252
    Jan 27 – Dallas Mavericks$300
    Apr 2 – Atlanta Hawks$364
    Apr 7 – Brooklyn Nets$252
    Her exact question, asked again on ChatGPT the same day (October 21, 2026). Excerpt, prices in CAD.

    What I built

    • Structured data for every game, team, venue and ticket listing
    • An llms.txt file and a /no-fees page written for AI to quote
    • A repeatable AI visibility test: 7 buyer questions across 4 AI engines

    What happened

    • ChatGPT recommends Tickets4Fans first, with real listings and prices
    • #1 for "fan-to-fan ticket marketplace Toronto" in 3 of 4 AI engines
    • A buyer asked ChatGPT, clicked through, and found the only listing with four seats together
    Google clicks per 30 days
    from 173to874
    Average Google position
    from 21.5to11.9

    AI rankings from the July 22, 2026 baseline (7 questions, 4 engines). AI answers vary by person and by day. Google figures from Search Console, Jul 4–Aug 2 vs. Sep 4–Oct 3, 2026, including branded searches.

    Tan Husnani

    Why I do this

    When you book a call, you talk to me. Not a salesperson.

    I spent 14 years in corporate. I started as an analyst, became the liaison to our sales force across Ontario, then moved into product, where I ended up running what went out on the website: content, emails, campaigns.

    Somewhere along the way I realised the part I liked most was building the systems behind it. So I built my own website. Then I built them for my own products. Then people started asking me to do it for them.

    That's Tan & Fam. Seven websites launched so far, for my own businesses and for clients like Lucas Elite Dental and Plus Materials.

    Tan Husnani, Founder, Tan & Fam Inc.

    Clients

    Don't take my word for it.

    Tan knows his stuff when it comes to digital marketing. Highly recommend for all things website, SEO, paid ads and more. He took the time to understand our business, clearly identify gaps in our digital presence and develop a game plan to address areas of improvement.
    Omar S., Google review
    Tan didn't just redesign our website, he took over our entire digital operation from an agency that had let things slip for years, and rebuilt it from the ground up.
    Ronnie H., Lucas Elite Dental
    They redesigned our website with a more professional, modern look while strengthening our search engine optimization to improve visibility.
    Ali A., Plus Materials

    Is this for you?

    Honest answer: not for everyone.

    This call is for you if

    • You have a website, but it isn't bringing in calls or inquiries
    • You're not sure what your agency is actually doing for you
    • You want to own your accounts, your site and your data
    • You're ready to fix it in the next few months

    It's not for you if

    • You just want the cheapest quote to compare against
    • You expect page-one Google rankings next week

    Book your free strategy call

    Pick a time that works for you.

    30 minutes, one-on-one with Tan. The calendar shows times in your time zone.

    • 100% free
    • 1-on-1 with Tan
    • Written action plan

    Rather talk now? Call (437) 475-2633

    Calendar not loading? Book on Calendly instead.

    Before you book

    Questions people ask first.

    Is the call really free?

    Yes. No card, no catch. You get 30 minutes with me and a written plan afterwards, whether you hire us or not.

    Is this a sales pitch?

    Most of the call is a review of your site and your Google presence. At the end I'll tell you whether I think we can help. If we can't, I'll say so.

    Who will I be talking to?

    Me, Tan. I founded Tan & Fam and I do the work myself. There's no sales team to get through.

    What do I need to prepare?

    Your website address and the one thing you most want to fix. If you have Google Analytics or Search Console, bring the login, but it isn't required.

    What does it cost if I hire you afterwards?

    Pricing scales with your business. Early-stage businesses pay a lot less than large companies, and every project gets a fixed written quote before anything starts. The call itself is free, and you keep the plan either way.

    What if I already have an agency?

    That's fine, and common. I'll show you what's working, what isn't, and whether you actually own your accounts. What you do with that is up to you.

    Book your free strategy call